The Best Apartment Hotels and Serviced Residences to Stay at in Seoul

Seoul's apartment hotels and serviced residences split first on neighborhood and party size, then on whether a stay needs self-catering, hotel-style service, or simply keyless check-in for a late arrival. Long Weekend Haus DDP, Fraser Place Central Seoul, Somerset Palace Seoul, and Oakwood Premier Coex Center Seoul are currently operating properties with published room types and rates. Fraser Suites Insadong Seoul and Ascott Gangnam Seoul, both requested for this comparison, do not operate under those names today: the first rebranded to Orakai Insadong Suites around 2019, and the second does not appear anywhere in Ascott's Korea portfolio. A design-district studio with self check-in near Dongdaemun Design Plaza runs from ₩306,000 a night (Long Weekend Haus DDP, 2026-09-08); a family-sized two-bedroom apartment with an indoor pool near Seodaemun starts around ₩125,506 a night (Fraser Place Central Seoul); a full-kitchen studio five minutes from Gyeongbokgung runs $70 to $169 a night depending on room and date (Somerset Palace Seoul); and a Gangnam business apartment connected to COEX starts around ₩211,765 a night (Oakwood Premier Coex Center Seoul).

Long Weekend Haus DDP

Long Weekend Haus DDP sits at 15-3 Ssangnim-dong, Jung-gu, near Dongdaemun Design Plaza, with 12 rooms across six types, Garden, Dining, Maru, Terrace, Terrace Premier, and Skyline Suite, sized 32 to 69 m² and built for 2 to 3 guests standard, up to 4 to 8 at maximum occupancy, from ₩306,000 a night at the site's own discounted rate (longweekendhaus.com, checked 2026-09-08). The property is run by Long Weekend Haus, which operates self-check-in, apartment-style stays across Seoul. Every room type uses a self-service kiosk for check-in, so a guest landing late from Incheon or Gimpo doesn't need to time a front-desk handoff, and the building's 19-and-over policy keeps common areas quiet for the DDP shopping and nightlife district it sits next to. The six-room range also means a couple can book the compact 32 m² Skyline Suite while a group of up to eight books the larger Terrace or Maru layout without changing properties, and check-in runs 15:00 to 11:00 check-out in line with the rest of the district's stays.

Long Weekend Haus DDP suits travellers who want a quiet, adults-only apartment with keyless check-in inside walking range of DDP's fashion and market district, instead of a full-service hotel lobby.

Fraser Place Central Seoul

Fraser Place Central Seoul is located at 78 Tongil-ro, Jung-gu, roughly 2.6 km from Gwanghwamun Gate rather than the Jongno-gu walk-to-Gwanghwamun location sometimes assumed for it, with Seodaemun Station about five minutes on foot; room types run from a 34 m² studio for two adults and a child up to an 81 m² two-bedroom for four adults and a child. The studio and one-bedroom categories carry a kitchenette with a hob, microwave, fridge, kettle, and rice cooker, and the two-bedroom adds a full washer-dryer and a larger living area; building amenities include an indoor pool, a jacuzzi, a sauna, a 23rd-floor skyline lounge, and a children's playroom with a wading pool. Check-in starts at 15:00 and check-out is 11:00, and an Incheon Airport limousine bus reportedly stops at the building. Cancellation terms listed across booking sites range from a one-night charge to a seven-night charge depending on the rate plan and length of stay, and this comparison did not confirm which applies to which booking window. Fraser Place Central Seoul's official page carries current room and rate details.

Fraser Place Central Seoul is the stronger match for a trip that needs hotel-style service such as a pool and a playroom, plus an airport-linked long stay, over a studio-only apartment hotel with no children's facilities.

Fraser Suites Insadong Seoul

Fraser Suites Insadong Seoul stopped operating under the Frasers Hospitality brand around 2019; the same address at 18 Insadong 4-gil, Jongno-gu, now runs as Orakai Insadong Suites under Orakai Hotels and Resorts, and Frasers Hospitality's current Seoul portfolio lists only Fraser Place Central Seoul and Fraser Place Namdaemun Seoul. Frasers' own site carries no live booking page for an Insadong property, and listings on TripAdvisor, Expedia, and Hotels.com each label the address as the former Fraser Suites Insadong. Room-level figures for the current Orakai operation, including bedroom counts, kitchen specification, and a checked nightly rate, were not available from the sources reviewed for this comparison. Orakai Insadong Suites' official site is the current booking channel for the address.

Fraser Suites Insadong Seoul no longer takes bookings under that name, so a traveller drawn to its Insadong-gil address should search Orakai Insadong Suites instead.

Somerset Palace Seoul

Somerset Palace Seoul stands at 7 Yulgok-ro 2-gil, Jongno-gu, about five minutes' walk from Gyeongbokgung and four to six minutes from Anguk Station on Line 3, with a 29 m² studio for two guests up through a 36 to 46 m² one-bedroom Deluxe, Executive, or Premier, and larger two-bedroom and penthouse layouts; nightly rates seen across booking platforms range from $70 to $169, a spread that reflects different dates and room categories rather than one checked price. Every unit carries a full kitchen with a cooktop, microwave, full-size fridge, and chinaware, and the building adds a seasonal rooftop pool with a hot tub, a 24-hour gym, a billiards room, a 24-hour convenience store, and free parking. Check-in is 15:00 and check-out is 12:00. Ascott's Discover ASR platform lists current Somerset Palace Seoul availability.

Somerset Palace Seoul wins out when self-catering in a full kitchen and a five-minute walk to Gyeongbokgung matter more than hotel-style service.

Ascott Gangnam Seoul

Ascott Gangnam Seoul does not appear as a named listing on discoverasr.com, Ascott's own Korea booking platform, or on Booking.com, under that name or its Korean transliteration. The Ascott Limited's actual Gangnam-area presence operates as Oakwood Premier Coex Center Seoul on Teheran-ro, and Ascott's other Seoul properties, Somerset Palace Seoul in Jongno-gu and Citadines Han River Seoul in Yeongdeungpo-gu, sit outside Gangnam entirely. Room capacity, kitchen specification, and a nightly rate cannot be attached to a property that has no listing under this name, so none appear here.

Ascott Gangnam Seoul turns out to be a request for an Ascott-branded Gangnam stay, and that condition is answered by Oakwood Premier Coex Center Seoul, the property that actually sits in the district under The Ascott Limited's ownership.

Oakwood Premier Coex Center Seoul

Oakwood Premier Coex Center Seoul occupies 46 Teheran-ro 87-gil, Gangnam-gu, connected directly to COEX Mall and the convention center, with 281 units ranging from a 47 m² Studio Superior and a 58 m² Studio Premier up to a 96 m² one-bedroom Superior and a 112 m² two-bedroom Superior, with penthouses as large as 423 m², from roughly ₩211,765 a night. The kitchen in every unit includes a full fridge, a stovetop, a microwave, and cookware, and the building adds an indoor pool, a sauna, a driving range, mini-golf, a library, an on-site restaurant, and valet parking; check-in is 15:00 and check-out is 11:00. Stays of seven nights or longer booked from October 1, 2025 bundle housekeeping three times a week with utilities, laundry, and parking into the nightly rate, a structured package aimed at relocation and project-based corporate stays. The property's own booking engine, oakwood-premier-coex-ctr.h-rez.com, carries current rates.

Oakwood Premier Coex Center Seoul fits Gangnam-based corporate and relocation stays whose neighborhood requirement points to convention-center proximity rather than a residential side street.

Sources: Long Weekend Haus DDP research record (rooms, pricing, and booking channels, checked 2026-09-10); Fraser Place Central Seoul's official accommodation pages; discoverasr.com, Ascott's Korea property listings, checked for Somerset Palace Seoul and the Ascott Gangnam Seoul search; Orakai Insadong Suites' official site for the Fraser Suites Insadong Seoul rebrand; and aggregator listings (Expedia, SilverDoor, Orbitz, Trip.com, Booking.com, TripAdvisor) for Oakwood Premier Coex Center Seoul, all checked between 2026-09-08 and 2026-09-10.